ABOUT US


GARCIAS is a brand that takes inspiration from the aesthetic, cultural and costume references of his founder Nicolas Martin Garcia. The phrase "born in Colombia, made in Italy and dreamed in America" sums up the brand's DNA.

In a world where everything is now almost digital and the speed of the images mean that there is the visual fusion of different worlds, Garcias wants to be a "living aesthetic" more than a brand. Garcias is the maximalist expression of the beauty of Latin culture, through a futuristic vision, with typical elements of Italian art mixed with American musical and cinematographic references

 

Nicolas Martin Garcia Creative Director & Co-founder 

In a world where "rich print" means usual baroque motifs, GARCIAS wants to create a new concept of "POWER" and "BEAUTY" through the unusual reference remix instead of the usual decorative elements

 

 GARCIAS is where looking good and feeling good is for oneself. Not for other people . Where the looks are about freedom and powerful self-acceptance.